Enjoy great dane-sized marketing results with your Veterinary B2B Authority Engine.
In this age of competitive clutter and AI search... it's time for prospects to instantly spot the major advantages of choosing YOU.
Ready for pet-industry content strategies that drive a record-breaking conference turnout… a whopping 15% campaign response rate… or other big lead-gen results?
Differentiate and elevate your brand online with my fully integrated, sales-boosting Veterinary B2B Authority Engine.
Pam Foster, Your Pet Industry Success Consultant
“It seemed as soon as we published a blog post, we would start getting calls on that product almost immediately. In addition, she helped us optimize the content and tags of both our websites, which helped us rank higher in Google. I recommend Pam to anyone who wants to expand their customer base!” — Wendy Biondolillo, TriStar Vet and Direct Animal Products
Just some of the pet-industry companies I’ve worked with.
For best results, hire the veterinary content strategist behind these companies and 150+ others
When you need a force who’s been behind veterinary brand success for decades now, I’m here. And I know my Veterinary B2B Authority Engine will work for you.
As a strategic pet industry content, SEO, and brand messaging guide, I’ve written for all kinds of industry brands including IDEXX’s breakthrough diagnostic solutions, LifeLearn’s optimized WebDVM4 platform for veterinary practices, VetFolio’s online CE training site launch, and Vet Advantage’s annual Capital Equipment Guides, to name a few.
“Pam is very good at researching medical topics and interviewing veterinarians and technicians to collect the information she needs to write content. Then, she has the wonderful ability of being able to take the medical terminology they used, and the more technical way they may explained a condition — and writing it in a way that the average non-medical pet owner can easily understand. She does not lose the importance of the message in her “translation” but simply makes it easier to understand.” — Christine Colavolpe, Associate Director, Global Reference Labs Product Management, IDEXX
Helping TriStar Vet gain leads with every blog post.
Who else wants results like these?
When TriStarVet.com and its sister site DirectAnimal.com needed to bring in more leads online, I optimized their websites and wrote original, unique blog posts focused on their exceptional veterinary equipment and supplies. This content has included the stories behind their ingenious patents offering lasting ergonomic relief to pet care professionals.
The result? More leads and sales from their online content — and a way better ROI than their expensive full-color annual mailed catalog.
Ask me how to feature YOUR BUSINESS in pet industry trade publications.
Let's create customer zoomies with your veterinary solution content.
As audiences look for the best answers and solutions online (in Google and in AI tool search)… let’s create your best content for E.E.A.T. Quality Rater Guidelines: Experience, Expertise, Authoritativeness, and Trustworthiness.
Based on my 25 years of storytelling experience, you can trust that I’ll make your content reflect your unique benefits and success stories… with emotionally intelligent messages; things AI can’t do for you. For instance, this Pet Care Weekly business profile shown here features original stories and input from successful B&B Pet Stop Owner Bill Trufant.
“I greatly appreciate Pam’s detailed interviews and quick turnaround times producing articles, in addition to her wealth of experience and understanding of the pet industry. It all makes for thorough, well-paced pieces that we’re very happy to run in our publications at Antelligence.” — David Thill, Editor, Pet Care Weekly
“Pam is a perfect mix of a content strategist and a brilliant copywriter. She can uncover what’s missing from your messaging, spot hidden SEO opportunities, and implement all the fixes — or train your team to do it. I’ve known and worked with her for over ten years and highly recommend her!”
— PetCopywriter Mentor Heather Lloyd-Martin, CEO, SuccessWorks “The pioneer of SEO copywriting” (Forbes)
Leap ahead of your competition with clear, irresistible content.
Delight your audiences and maintain top search rankings via helpful, can’t-resist information.
Let’s face it. Most digital marketing efforts are underperforming and disappointing. That’s because the messages don’t instantly resonate with prospects and turn them into buyers.
But YOURS WILL SOAR. Together we’ll map out a strategic monthly pet or veterinary content marketing plan and performance package that may include optimized web content/message makeover • blog posts • emails • case studies • white papers • videos • and more.
YES! If you’re ready to enjoy big results (and be a superstar in your company) — hire me, the co-author behind Wildly Profitable Marketing for the Pet Industry.
